Flambard Williams are an award-winning residential property investment organisation, priding themselves on offering solutions for both the investor and the home buyer. They recently requested our services to embark upon a new project – promoting their brand in China to both the middle classes, and high-net worth individuals wanting to purchase properties for investment in the United Kingdom.
This project was centred on raising a sense of awareness about Flambard Williams among a specific Chinese target audience; this was achieved through the use of China-hosted websites WeChat (a digital communications app with over 700 Million active users) and Weibo (a social media site used by roughly 30% of Chinese internet users).
A partnership with Chinese real estate company Juwai was also initiated, enabling Flambard Williams to advertise available properties online. The one-year project also involved communication with local property agents and overseas investment agents, strengthening Flambard Williams’ brand name through extensive outreach to desirable contacts and organisations.
We just sent you an email. Please click the link in the email to confirm your subscription!